Backslashes are not slashes

Posted by David on Aug 18th, 2005

I heard an advertisement on the radio today for SCAD ATL. There were two things about this ad that I found notable. The first was that the lady narrating it sounded like she was holding her nose and trying to fake a British accent. The second was that the URL they gave for the Web site was wrong. “double you double you double you dot scad dot ee dee you backslash ay tee el.” Perhaps punctuation isn’t the strongest point of a college of art and design, but I don’t understand why people make this error. Microsoft Windows and its predecessors could be offered as an excuse for people confusing the solidus and reverse solidus marks, but what do you use when you’re writing anything other than a file path? Would you use “\” to separate related yet distinct items when jotting down a note? Would you write a fraction as “1\3”? Would you emphasize an inclusive OR relation through the use of “and\or”? Or do you do them all correctly and simply consider your most common usages to be the backwards ones? Maybe you shouldn’t be representing a college.

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