I’m just mad about saffron
I have no freaking clue what Coke even does anymore.
We switched vending companies at work, dumping the half-assed operation out of Smyrna (though I suspect we got rid of them not for half-assery, but rather because the lady who stocked the machines talked funny) in favor of the full-assed operation that rents us the pod-coffee thing. One side-effect that I suspect will soon sink in is that these people are going to be a bit more serious about our Coke machine being owned by Coke: they’re aren’t about to put Mountain Dew in it. I tried using this machine today in the hopes of getting some Minute Maid orange juice (sold out), and I noticed a product I didn’t recognize: Vault. All I could make out from the tiny picture on the button is that the can is green, and green means citrus. However, citrus isn’t exactly well defined; my question when greeted with this flavor is whether it tastes like Sprite or Mountain Dew. Coca-cola makes Sprite, and they have Mello Yello to compete with Mountain Dew, so I had no idea what to expect. The can itself clarified with a slogan, “Drinks like a soda, kicks like an energy drink™,” and it does, in fact, taste kind of like Mountain Dew. Mello Yello has never been as huge as Mountain Dew, as far as I know, so I guess this is Coca-Cola’s next attempt to compete. It doesn’t have that same unhealthy glow as Surge, which makes it much less interesting, and I suspect that it’ll eventually go the same way.
Speaking of things that are gross, Coca-Cola will soon introduce another stupid product to unsuspecting consumers: Coca-Cola Bl?k, the carbonated beverage that fuses Coke effervescence with coffee essence. Mmm! I can’t find an ingredient list on the website (though it’s possible that I just can’t navigate it. Why do web designers think that Flash is a good idea? I don’t appreciate sites making noise, moving unexpectedly or overriding my browser’s behavior for things like links, scrollbars and blocks of text. I want to be able to open things in a new window. I want to be able to copy and paste text. I want to be able to use my mouse wheel. Don’t give me your pile of shiny shit just because you can only think of one use case.), I have a suspicion that “coffee essence” means there aren’t any actual coffee beans in this product, other than the same ones they process to put the caffeine in Coke. Really, Coke guys, this stuff sounds disgusting. And your website sucks.
Since Bl?k was first introduced in France, there are two exciting halves to the website. The French half is perhaps the better use of Flash, creating a sort of web-based acid trip of flying bubbles and flashing fractals in which the actions of the mouse through the nonsensical, plastic landscape alter the sights and sounds, handing the user the reins to a merry-go-round spinning out of control. But then it gets stupid and just has a bunch of floating bubbles telling me (if I remember French right), that I should drink the stuff in the afternoon and don’t worry about the tent. The English site just sucks. It plays some smoove jazz while I navigate among the useless pages, and that’s about it. The winamp-esque visualization at the bottom is notable, but only because it keeps looping the same anemic animation whether there’s any sound playing or not. It’s depressing to watch.

